Fads, Trends, and Disruptive Innovations in Print

Wednesday, 3:30 pm – 4:30 pm

There’s no getting away from the fads, trends and the sometimes disruptive technology that drive our culture. The printing industry is incorporating new technology—and evolving in surprising ways! The graphic arts industry has been evolving and changing along with this dynamic market even, and especially, the print community. How do we choose which new channels to incorporate into our workflow or which ones to ignore?

Join Daniel as he outlines new technologies that elevate print by linking ink-on-paper and digital communications (image recognition), OLED (organic light emitting diodes) monitors being incorporated into unique direct marketing and publishing campaigns, printable electronic and digital circuitry and how it is being successfully incorporated into printed packaging, interiors, greeting cards, and more. He lays out the future as it marries itself to the past, and all the new technologies being implemented today. You’ll walk away with a vision for today, tomorrow and beyond.