Photoshop + Illustrator Synergy

Photoshop + Illustrator Synergy

Monday, 10:15 am – 10:45

synergy: the interaction or cooperation of two or more agents to produce a combined effect greater than the sum of their parts

Holmes and Watson, Bert & Ernie, Lennon and McCartney… Photoshop + Illustrator! These two powerhouse applications are better together. Learn effective and simple techniques for using PS/AI in ways that play to their strengths and extend your creative palette.

  • Get better results from Image Trace
  • Animate geometric objects
  • Add texture to crisp vectors
  • Combine Illustrator’s Shape Builder and Photoshop’s Layer Styles for Typographic Effects
  • Create compositions that effectively combine pixels and vectors


Power User Tools of the Photoshop + Illustrator Masters


Power User Tools of the Photoshop + Illustrator Masters

Monday, 9:15 am – 10:00 am

Join Dave in this information-packed session where he will share some of his coolest Photoshop + Illustrator tricks and power techniques for designers!

You will learn how to customize both applications to help you work faster, timesaving keyboard shortcuts, and ways to improve your workflow. This session will leave you saying “I wish I knew that years ago!”

Includes:

  • Work faster with type
  • Powerful ways to move files between the applications
  • Essential keyboard shortcuts you just have to know
  • …and a whole lot more!


Three Minutes Max + Closing Remarks

Three Minutes Max + Closing Remarks

Wednesday, 4:00 – 5:00 p.m.
Still hungry for more?! Watch our presenters each take three minutes max to show off their best tip, trick, or technique! Which one will blow your mind? You get to vote and shower one lucky attendee in the room with prizes… it might be you!

The Triumvirate: Photoshop, Illustrator, and InDesign

The Triumvirate: Photoshop, Illustrator, and InDesign (and more!)

Wednesday, 2:45 – 3:45 pm

What happens when you put two experts in the same room, and get them talking about the interaction (and/or inherent superiority of) Photoshop, Illustrator, and InDesign? We can’t be exactly sure, but we can say it will be inspiring, interesting, and infinitely instructional.

  • Cool type treatments
  • Migrating artwork from InDesign to Photoshop (and maintaining your layers!)
  • Free scripts that make these tools work better together

David maintains that Photoshop and Illustrator are really just plug-ins for InDesign. Deke insists InDesign and Illustrator are just add-ons for Photoshop! (Or perhaps everything feeds into Illustrator?!) Come see this fast-paced, technique-packed smackdown of the century!

Solving Real World Problems in Photoshop

Solving Real World Problems in Photoshop

Wednesday, 1:30 – 2:30 pm

Photoshop is a powerful tool, and it does amazing things. The more amazing it gets, the more spectacular our clients expect us to be. So whether your client is your manager, art director, or an outside business, you need to be able to solve problems that pop up during creation. In this session we’ll look at the various fundamentals of Photoshop that we can use in a way to support an optimal workflow. Whether you are editing a photo you took, or manipulating an asset from a stock house, or a graphic made by a member of your team, having the right workflow and solution can save you hours later. In this session we’ll discuss things like:

  • Lesser known options in the features we use everyday
  • Making complex adjustments without ever making a selection
  • Building graphics with non-destructive practices in your workflow
  • Recreating design treatments in a way that is easily replicable over an asset library for your project
  • Automating production steps to gain efficiency
  • Quality checking your work before sending it out

Collecting a database of questions from real world professionals working in the field, we’ll share the solutions that we’ve offered to peers like yourself at some of the biggest and littlest companies around the globe.

The PhotoshopCAFE Designer’s Special

The PhotoshopCAFE Designer’s Special

Wednesday, 11:15 am – 12:15 pm

For 15 years, PhotoshopCAFE.com has been one of the most visited Photoshop resources on the web. Over 40 million visitors have feasted on the quick, easy-to-follow, practical and eye-popping tutorials created by founder Colin Smith.

In this quick fire, action-packed session, you will learn more than you thought possible in one hour. Colin will be sharing the most requested of today’s Photoshop tutorials and tips. This fast-paced session will be surprising easy to follow, in a plain English, Jargon-free delivery and who knows? There may be giveaways too. You will learn:

  • How to make an image go from zero to hero in a few clicks
  • The fastest way to do things (You will kick yourself for some of your bad habits)
  • How to get the maximum quality result, while maintaining creative freedom
  • How to make the hottest effects for designers in Photoshop

Color, Resolution, and Other Image Essentials

Color, Resolution, and Other Image Essentials

Wednesday, 10:15 – 11:00 am
Every Photoshop image consists of three specific attributes: image resolution, color model, and bit depth. These attributes can be manipulated in Photoshop to reduce overhead and increase quality. What you don’t know about these attributes might surprise you!

  • How to quickly identify the attributes of any image
  • How much resolution is enough? For print? For digital? For presentations? For displays?
  • The best way to resize and resample images in Photoshop
  • When (and how) to change the color model of an image

Constructing UI/UX Elements

Constructing UI/UX Elements

Wednesday, 9:00 – 10:00 am

Description to come

Deke’s Techniques: Photoshop for Designers

Deke’s Techniques: Photoshop for Designers

Tuesday, 4:00 – 5:00 pm

Join notorious Photoshop guru Deke McClelland as he quickly reviews some of his favorite techniques for making eye-catching design and first-rate photos in Adobe Photoshop. In this fast-paced session, you’ll discover how to:

  • Select an object and its shadow for maximum compositing flexibility
  • Weave tendrils of lightning in and out of a dramatic cloud
  • Delete an Inadvertent Photobomber with an Old-School Approach
  • Chisel text into a stone background with layer effects
  • Correcting shadows in a photograph with Camera Raw’s Dehaze command

Creative Thinking in Photoshop

Creative Thinking in Photoshop:
Flexible Workflow Strategies and Solutions

Tuesday, 2:45 – 3:45 pm

While Photoshop is a creative wonderland, InDesign and Illustrator are natural environments for developing design and illustration because they are object-oriented (vector) applications. Learn strategies and solutions to customize Photoshop so that you can develop a powerful workflow that will allow you to maximize flexibility, encourage experimentation, and help you to generate new and alternate ideas. After a demo of real-time application of a flexible workflow, you’ll:

  • learn how and when to customize key default settings.
  • explore a range of techniques that will help you to avoiding or minimize destructive actions that erase or distort pixels
  • see when to keep your or convert layers as rasters and when you’ll want them to be imported as or converted into Smart Objects

Keeping your files organized you’ll be able to freely experiment with different ways to use adjustment layers, layer comps, layer groups, and masks upon masks, so you can maximize your ability to retouch, transform, and create.