Sara’s initial career plan was to be a stand-up comedian. She loved the time she spent in comedy, but ultimately she decided to focus on her very enjoyable day job in a Boston advertising agency, writing copy. Her love for copywriting never abated, and today, she runs a one-woman copywriting shop called Shiny Red Copy. She’s written everything from digital ads to highway billboards and sold everything from popsicles to mutual funds. She loves collaborating with designers to come up with strong concepts and effective work.
In recent years, Sara has aimed her writing skills at helping people avoid common mistakes in English. She’s written a book called Unflubbify Your Writing: Bite-Sized Lessons to Improve Your Spelling, Punctuation, and Grammar, and it makes her happy to have a serial comma right in the title.