Mag+ Designd: Mobile Apps Made Easy for Creatives

Sponsored Breakfast Session

Mag+ Designd:
Mobile Apps Made Easy for Creatives

Wednesday, 8:15 am – 8:45 a.m.

Do you have InDesign or print files? Want to take them digital and mobile? mag+ Designd is the industry-leading digital publishing software for design professionals. With InDesign-based creative tools and a simple, but powerful distribution workflow, Designd is intuitive, efficient, and easy to use… and a great alternative to Adobe DPS and AEM! With mag+, you can download our tools, build your app, and publish your content — all in one autonomous workflow. And through our rich Knowledge Base, Community Forums, and dedicated Support and Services, we’ll help you answer any questions along the way.

Attend this session to learn how to build your brand and publish your own content with mag+. Case studies will showcase exactly how our clients are using mag+ to share content with their users.

PDF Beyond Printing & Viewing – PDF for Archiving

PDF Beyond Printing & Viewing – PDF for Archiving

Thursday, 10:15 am – 11:00 am

Everyone knows that PDF excels as a format for presentation — both printing and viewing — of final form textual and graphical content. And most seasoned InDesign, Illustrator, and Photoshop users are well aware of the ISO PDF/X standards supported by these applications that are used to ensure reliable printing. However, governmental, academic, and research organizations are increasing requiring submission of PDF files conforming to one of the PDF/A standards designed to be “safe” for document archiving. And likewise, there are increasing calls for PDF files to be more accommodating in terms of supporting access to “underlying data” associated with that beautiful PDF final form content.

This session will make the case not only for designers and publishers to concern themselves with not only printability, but also archivability of their PDF. We’ll explore not only methods of creating PDF that supports both PDF/X and PDF/A now, but directions that you might expect going forward towards making this a seamless and easy experience along for support for “PDF Open Data.”

Current Choices for Digital Publishing in 2018

Current Choices for Digital Publishing in 2018

Thursday, 10:15 am – 11:00 am

InDesign isn’t just for print. It can be used to design many types of digital output to be viewed on desktop and laptop computers, tablets, phones, and E-readers. But how do you know which output type is best for your audience and your content?

In this session, we’ll examine 7 different digital publishing options: HTML, Mobile apps, Mobile Web apps, Reflowable EPUB, Fixed-Layout EPUB, Publish Online, and PDF.

You will learn:

  • How to choose the “right” solution for your needs
  • The level of effort needed to create each type of output
  • Which type of output can be accessed by the widest audience
  • Which types of output can include rich media and interactivity

Lies Your Printer Has Told You

Lies Your Printer Has Told You

Thursday, 2:15 pm – 3:00 pm

Prepare yourself for some seriously good, “real world” print advice you can take home and use today. In this session we’ll dispel the many myths you’ll encounter in prepress and print situations, such as:

  • “you should just convert all your text to outlines”
  • “you should just choose “Press Quality” when you make a PDF and everything will be fine”
  • “you should always make a PDF with crop and bleed marks”
  • “you should convert everything to CMYK first”

Make a Mobile App with InDesign

Make a Mobile App with InDesign

Friday, 9:00 am – 12:00 pm

Creating a mobile app can be expensive, usually requiring custom development or a subscription to a service such as Twixl, AEM (DPS), or Aquafadas.

Or, you can attend this session to learn how to build a complete “content-first” mobile app yourself for less than $200! We will use InDesign, in5, and Adobe PhoneGap Build. This method works well for projects such as travel guides, “how-to” apps, or interactive annual reports.

You will learn how to:

  • Identify if your project is a good fit for this type of workflow
  • Set up InDesign files for mobile content creation
  • Add interactivity to InDesign files
  • Export HTML output from InDesign using the in5 plug-in
  • Use Adobe PhoneGap Build (included with Creative Cloud) to build apps for iOS and Android that include your InDesign-built HTML content
  • Enroll as an Apple and Android developer and submit your app to App Stores

CreativeWow! Sneak Peeks by Creative Developers


Thursday, 7:30 pm – 9:00 pm

Come see and/or share amazing software demos from around the world! CreativeWow is an informal and fun evening event where designers and developers can connect and find ways to make magic.*

Designers: Do you enjoy finding ways to become more efficient and productive? Do you like seeing amazing technology? Grab some dessert and see what cool things the devs have been up to!

Developers: Do you have a software challenge that you’ve been working on in your spare time? Or some feature, tool, or service that you’ve developed that is just so cool you have to share it? Come show it at the CreativeWow! reception, Thursday night. The rules are simple: You have 5 minutes to fire up and demo your stuff in front of an audience of your peers. To sign up, contact David.

*Author and futurist Arthur C. Clark once wrote, “Any sufficiently advanced technology is indistinguishable from magic”

New Orleans: Walk, Shoot, and Publish

New Orleans: Walk, Shoot, and Publish

Friday, 1:00 pm – 4:00 pm

Close out the conference with this fun tutorial, where we spend half the time photographing beautiful New Orleans and the other half editing our photos in Lightroom or Adobe Camera RAW, and then building our photo essay using InDesign. We’ll look at options for publishing a hard copy photo book, as well as a fixed-layout EPUB and Publish Online.