Photoshop Power Techniques Every Designer Should Know

Tuesday, 9:15 – 10:00 a.m.

Join Jesús Ramirez in this information-packed session where he will share some of his coolest Photoshop tricks and power techniques for designers!

You will learn timesaving keyboard shortcuts, better ways to work with filters and blending modes, and ways to improve your workflow. This session will leave you saying “I wish I knew that years ago!” In this session you will learn how to:

• Work faster with type
• Use filters in new and creative ways
• Create awesome effects with patterns and paths
• Use Blending Modes in ways that you never thought of before
• …and a whole lot more!

From Foundation to Dream

Monday, 4:00 – 5:00 pm

To create product illustrations, book covers, or whatever you need an image for, Illustrator and Photoshop are the “Dynamic Duo”! In this session you will see how Illustrator is the pencil on the canvas and Photoshop the paint to create images from scratch that look like photographs.

• How to establish perspective grids
• Creating intricate patterns
• How to unleash the power of Illustrator’s Blend feature
• Playing with type

Join internationally renowned Photoshop superstar Bert Monroy as he explores setting a strong foundation for whatever you’re dreaming to create.

Making Iconic Logos: Process Makes Perfect

Monday, 1:30 – 2:30 pm

In this focused and inpsirational talk, designer and Illustrator rockstar Von Glitschka will walk you through his creative process — from ideation, vector building, color exploration, art direction, rejection and ultimate usage of iconic brand design. Along the way he’ll share creative insights and methodology he uses daily to craft visual identities for companies large and small.

Solving Real World Problems in Illustrator

Monday, 10:15 am – 12:00 pm

“I just need this quick change.” It’s something we hear from clients and peers all the time in our positions as commercial creatives. Or, “that didn’t come out right!” and again we are thrust into a position of problem solving. That’s what commercial creative professionals do, we solve problems. But less like a Superhero with special powers we rely on the blend of our tools and experience with some quick thinking. In this session we’ll talk about features in Adobe Illustrator that can really help with certain types of production and design challenges. Things like:

• Creative Solutions for type that protect your ability to edit
• Produce assets so they are legacy ready for any changes in the future
• Making rapid updates to layouts, or graphics, during the “fire drill”
• Drawing without the pen
• Using features to help you play creatively building ideas and concepts
• Building assets for your team workflow

Collecting a database of questions from real world professionals working in the field, we’ll share the solutions that we’ve offered to peers like yourself at some of the biggest and littlest companies around the globe.