Adobe Express for Professional Designers

Have you ever handed off your design assets to a client only to see them struggle to manage the brand’s integrity? In this session, you’ll learn how to use Adobe Express to work collaboratively with your team or clients—while keeping everything looking good and right on brand.

You’ll learn how to:

  • Save time by leveraging Adobe Express to create branded templates for yourself or your clients
  • Easily integrate your favorite Adobe apps like Illustrator and Photoshop
  • Get your coworkers or clients confidently using Adobe Express—regardless of their design skills!

InDesign for Marketing Design

Why reinvent the wheel? You already know InDesign, the world’s best page-layout tool, so why not expand your definition of “page” to include a social media image! Explore how you can build artwork, automatically resize layouts, maintain brand identity, and export for the web and social media—right at home in InDesign.

Don’t miss your chance to learn how to:

  • Import a spreadsheet file – with text and images – to InDesign and create multiple digital ads for a marketing campaign that can be exported as merged document
  • Leverage carousels: Set up your InDesign document to create social media carousels for Instagram and LinkedIn – exporting two different ways
  • Create a social media campaign in one, yes one, InDesign document! Multiple pages sized for each social platform in the campaign. Also learn best practices for exporting

Saving Time in InDesign with Anchored Objects

Get ready to have your mind blown with both practical and imaginative ways to save time with anchored objects in InDesign. This session is a must for anyone creating catalogs, manuals, or any document with threaded text and related, location-specific graphics.

Laurie will share real world struggles and anchored object solutions, such as how to:

  • Hang a photo or icon next to a topic in a manual
  • Anchor an icon or graphic inside a table cell
  • Anchor a photo in a story and control the text wrap
  • Anchor a quote or comment box into a story
  • Create an object style that will allow you to anchor graphics precisely with one click

Watch a special Sneak Peek of this session:

PowerPoint for InDesign Users: Get Up to Speed Fast

PowerPoint is the app that creative pros love to hate. And yet, we all have to use it sooner or later! The big secret is that once you learn how PowerPoint works, you’ll find it’s actually incredibly powerful and can perform some tasks even better than Adobe’s tools. If you’ve ever feared or hated PowerPoint… if you’ve ever made a presentation in InDesign or Photoshop because you didn’t want to face PowerPoint… take this opportunity to get to know it a little better. Step up your game and embrace the tool of choice for professional presentation designers: PowerPoint. The more you know, the more fun it is!

Learn awesome stuff, including how to:

  • Make use of professional fonts and control typography
  • Set up a design grid and color palette in minutes
  • Make the most of vector graphics
  • Take advantage of Creative Cloud and your favorite stock libraries without ever leaving PowerPoint
  • Discover how and why you may want to use PowerPoint for print (yes, print!) documents

Just Your Type: Beautiful Typography Everywhere

Typography is at the core of design, underpinning everything — whether you’re designing books, magazines, presentations, marketing collateral, Publish Online documents, or fixed-layout EPUBs. Without a strong typographical foundation, your design is going to be wimpy and weak. Typeface combinations should be carefully considered, hyphenation and justification optimized, widows and orphans banished, baselines cross-aligned, and small details obsessed over.

This session shows how to finesse your type, going beyond the generic defaults to produce readable type that will massively enhance the credibility of your documents.

You’ll learn how to:

  • Kern with confidence
  • Go modular and control spacing with grids
  • Fix (and prevent) composition problems
  • Finesse the micro typography

Watch a special Sneak Peek of this session:

CreativePro Movie Night

After a long day of learning and networking, come join us for a little dessert and watch a fun movie with your new friends!

We’ll watch Pressing On: The Letterpress Film

Check out the preview now!

Three Minutes Max: InDesign

This crowd favorite is back! Don’t miss this fun-filled, action-packed, highly educational, and mind-blowing session: Three Minutes Max!

Each of our instructors will have no more than three minutes to share their favorite InDesign tip—then you get to vote for your favorite!

In past years, some of the best tips have been held for this session… so you don’t want to miss it!

Next Steps in Interactive Documents for Sales and Marketing

Creating interactive content with InDesign is only the first half of the job: You also need to distribute it! In this session you’ll learn about “Sales Enablement Platforms” and how they are ideal for InDesign-generated content. These apps enable you to easily distribute interactive sales and marketing materials to your sales team, ensuring that they have easy access to all the latest content for customer-facing presentations.

You will learn how to:

  • Manage your content and ensure it is used by the right people
  • Guarantee that the latest, up-to-date content is always available on every device used by the sales team, even when they are offline
  • Distribute interactive “leave behind” and follow-up content to customers that they can view in a web browser
  • Measure results: Which piece of content is used most often? Which results in more customer engagement?

Putting It All Together: Styles, Scripts, GREP, and More

If you’ve ever received a messy Microsoft Word file and needed to format it quickly in InDesign, then this session is for you. We’ll take some messy text and show how to automate the clean-up process, format the content, and make it look great in InDesign.

Topics include:

  • Using pre-saved Find/Change queries to make changes to data and text
  • Setting up Next Styles and Nested Styles to format text quickly and accurately
  • Taking advantage of GREP and scripts to work even faster (It’s not as hard as it seems!)
  • Creating custom shortcuts for tasks you never even thought you could assign a keystroke to
  • Using object styles to maximize your efficiency

CC Gymnastics: How to Land on Your Feet Every Time

Imagine if you could jump in and out of Photoshop, Illustrator, and InDesign with ease and perfect balance, moving your work fluidly from one app to the next without distraction, friction, or wasted time. In this session, you’ll learn several clever ways to accelerate and improve the way you work by taking advantage of Adobe’s ecosystem of interactive and connective services.

Learn how to land on your feet every time with topics including:

  • Adding Photoshop Cloud files to InDesign
  • Editing Illustrator assets from CC libraries
  • Adding interactive features in InDesign
  • Searching for the perfect content in-app with Adobe Stock
  • Generating assets from images using Capture