Sessions

The Power of Print: Touch = Value

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Sure, digital is great, but in many situations, print is far more effective! Join us as we explore when and why print excels, as well as how best to take advantage of new (and old!) print techniques for phenomenal results and visual impact.

Topics include:

  • Why print results in measurably better returns than on-screen experiences
  • Bringing your designs to life with coatings and varnishes that replicate the look and feel of any texture
  • Building instant brand memorability
  • Increasing perceived value through haptic response
  • How digital presses can create amazing analog experiences

Interactive Infographics with Illustrator and Animate

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Ready to take your infographics to the next level? Bring them to life with animation! In this session, Adobe Certified Instructor, Rob de Winter, explains how to create awe-inspiring interactive and animated infographics using a combination of Adobe Illustrator and Animate.

You’ll learn how to:

  • Properly build and structure your design in Illustrator
  • Import your vector work into Animate
  • Add motion and interactivity
  • Export your sparkly new infographic for a variety of uses

Win From Within: Building Effective Mood Boards in InDesign

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Creative teams are called on to transform abstract thoughts into actionable ideas. Our humble friend the mood board can express complex ideas, earn client buy-in, and build momentum within the design team. And here’s the best part: You can build them quickly and easily with your existing tools, especially InDesign. Veteran art director and educator, Prescott Perez-Fox shares his tried-and-true techniques for next-level mood boards.

You’ll learn:

  • Strategies for conducting visual research
  • Methods for image selection and cropping
  • Structure and formats for effective mood boards
  • Underrated InDesign tools to make it happen fast!

Design Automation: Roundtable with Creative Developers

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Creating documents by hand, one by one, is okay if you have just a few. But when you need to create hundreds, or even hundreds of thousands, you need to turn to automation. Learn how the creative developers ecosystem of coders, consultants, and integrators can build a system to take your company to the next level.

Topics include:

  • What is scriptable and what isn’t
  • How to think like an automator
  • Building browser-based front end solutions so your team doesn’t have to use InDesign or other apps
  • How to find and work with a developer

What the Font?

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There’s more to fonts than many people realize. Are you getting the most from yours? The past few years have introduced new and exciting possibilities like built-in color, SVG fonts, and custom variability.

Join Khara to discover:

  • The amazing world of color fonts
  • Where to find the best variable fonts
  • How to easily build your own fonts with Illustrator or Photoshop
  • Hidden glyphs, ornaments, and other goodies inside your fonts

Embracing Diversity and Inclusivity in Design

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We know that diversity and inclusiveness is a crucial component of every design. But what does that look like in practice and how do you know if you’re doing it right?

In this session, designer and brand strategist Nicte Cuevas shares best practices and strategies for:

  • Approaching designs with mindfulness to create more effective and authentic connections with your audience
  • Increasing empathy and understanding across lived experiences
  • Expanding representation and inclusion with diverse content

CreativePro Partner Panel: Finding Solutions

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These days, the only way to be truly efficient and productive is to think “outside the box” and look at the ecosystem of services, resources, and third-party tools that are available to you.

Join us for a panel discussion that looks at how to expand efficiency, improve workflows, and plan for a successful future.

Panelists:

  • Mark Hilton, Santa Cruz Software
  • Marcus Radich, PageProof
  • James Wamser, Walsworth
  • David Blatner, CreativePro (moderator)

Getting Started with Video: Yes You Can

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It’s time to finally embrace video and all the creative joy and opportunity that come with it. In this session, Chris Converse will remove the hurdles you thought were in your way, and show you how to use what you already know to make the transition a smooth one.

Chris will cover:

  • Working with video shot from your phone
  • Using the Timeline panel in Photoshop
  • Using video in Adobe Express
  • Premiere Pro from a designer’s perspective!
  • Using Motion Graphic Templates (MOGRTs)
  • Rendering video for use in design projects

Watch a special Sneak Peek of this session:

Acrobat Features You Never Learned (But Need to Know)

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Most designers use Acrobat for one thing: viewing PDFs. But that’s like using InDesign as a text editor — Acrobat can do so much more! In fact, it’s capable of an incredible number of things that most people simply don’t know!

Thankfully, Keith Gilbert isn’t most people, and he’s here to share his favorite Acrobat features and techniques you never knew before—and soon won’t be able to live without!

Topics include:

  • Editing your content when the source files aren’t available
  • Converting text to outlines the right way
  • Modifying PDFs for print production
  • Exploring game-changing Fixups
  • Using preflight tools and Compare Files to check your documents
  • Converting images to text with OCR
  • Repurposing your PDFs into other formats

Incredible Infographics

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In this fast-paced session, you’ll learn to turn words and ideas into clear, compelling infographics. Get curated inspiration and step-by-step instructions. Discover tools and techniques to render your new infographics. You’ll learn to go beyond pretty pictures, and focus on goals, messaging, content, and story to engage your audience instantly.

Discover how to:

  • Make your audience hungry to learn
  • Improve audience understanding, recollection, and adoption
  • Quickly turn words and ideas into engaging infographics
  • Get your infographics right the first time