Movie Screening: Graphic Means


Briar Levit,
director

Graphic Means: A History of Graphic Design Production

Special movie screening with the Director/Producer!

Wednesday, 7:30 pm – 9:30 pm

It’s been roughly 30 years since the desktop computer revolutionized the way the graphic design industry works. For decades before that, it was the hands of industrious workers, and various ingenious machines and tools that brought type and image together on meticulously prepared paste-up boards, before they were sent to the printer.

The documentary, Graphic Means explores graphic design production of the 1950s through the 1990s—from linecaster to photocomposition, and from paste-up to PDF.



Tickets:

This screening is open to all registered CreativePro Week 2017 attendees. Members of the public may purchase tickets to the event here. (A 25% discount is available for AIGA members.)


Self-Publishing with InDesign

Self-Publishing with InDesign

Wednesday, 8:15 am – 8:45 am

Avid Adobe user Joe Crocenzi has been self-publishing with Blurb for years. As Blurb’s senior product manager, he created the PDF workflow and an Adobe InDesign plugin, allowing InDesign users to create and publish books with Blurb without ever having to leave InDesign or learn new software. Join him for a light breakfast to learn how to get the most out of your favorite tool, and how to turn your next big idea into a big book.



Building a Photo Essay: Walk, Shoot, and Publish

Building a Photo Essay: Walk, Shoot, and Publish

Friday, 1:00 pm – 4:00 pm

Join us for a fun and educational tutorial, starting with an empty camera and ending with a book ready for publishing to print, EPUB, and interactive digital document!



Creating Interactive PDF

Creating Interactive PDF

Friday, 1:00 pm – 4:00 pm

Did you know you could super charge that plain old PDF right within InDesign? From adding simple links and other interactivity, to adding working forms, you can easily make that PDF a more interactive experience for your users. In this session, you’ll explore the different tools and methods both InDesign and Acrobat have for adding interactive elements to your PDF. You’ll also see the best ways to add some amazing functionality to that plain old PDF, like the following:

  • Understand the interactive features you can add to a PDF in InDesign and Acrobat
  • Best practices for optimizing PDF
  • Work with scripts in InDesign to make creating PDF faster (and easier)
  • Add a working form in InDesign
  • Show and hide content and other tricks
  • Make the PDF more interactive with video and sound
  • Continue in Acrobat and get an idea for what’s possible beyond InDesign


A Designer’s Guide to Building Presentations

A Designer’s Guide to Building Presentations

Wednesday, 1:00 pm – 4:00 pm

Presentation design is one of those genres of creative/production work that doesn’t get much attention, but in the last few years has grown in demand. With the proliferation of websites/events like TEDx, 99U, and PechaKucha, corporations and agencies are demanding more from the presentations given in the world. In fact, for some companies, it’s a major part of the brand experience that they are trying to foster both within their own culture and their client-facing experiences.

There are lots of books, videos, and more about being a great presenter, and you can find speaker coaches to teach pacing, cadence, inflection, and body language. But there isn’t a lot of information about there for designers and production artists on the craft of building and making the presentation files.

This mode of work combines skills for web, editorial, and design; all while understanding the nuances of projection media. It’s a type of cinematic storytelling, a visual experience that can only succeed when it pairs well with the presenter. This means understanding the audience, the scale of the environment, and how the Adobe tools work with common presentation software. Come to this session if you ever have to design presentations for yourself, your company, or are curious about what this new genre of work is really like.

I’ll be discussing:

  • Types of presentations: documents versus slides
  • Best practices involving type for presentations
  • How do we make it visual and techniques for creating visual solutions
  • Understanding multi-slide media and projection for audiences
  • Typography for presentations
  • What do we present in? Options and pros/cons
  • Designing a presentation system


HTML/CSS for Designers

HTML/CSS for Designers

Wednesday, 9:00 am – 12:00 pm

You’re not a coder. You’re a designer. But you still need to understand how the language of the web works to make beautiful, interactive, animated content for a web browser, ebook, or tablet. We’ll walk you through the the basics of HTML and CSS, and how these two technologies go hand-in-hand to style and compose your content.

And the best part is, you already know the basics! Think of HTML as “content and structure” (think pages, graphic/text boxes, text), and CSS as “style and layout” (think paragraph, character, and object styles). You’ll walk away with a solid understanding, and the confidence, in how your design skills can be translated from print to digital.

We’ll also take a look at how your favorite graphic applications can create, style, and animate various types of web media… that is ready to use in your final publication.

  • What is HTML and CSS, exactly?
  • Basic HTML tags and how to write them
  • Choosing a text editor for HTML and CSS
  • Where can I put my CSS rules?
  • Exporting HTML content from InDesign
  • Working with web fonts
  • Web media formats
  • Extracting web assets from Photoshop and Illustrator
  • Interactivity and animation with CSS
  • Get free samples files


eBooks Beyond the Basics

eBooks Beyond the Basics

Friday, 9:00 am – 12:00 pm

You already know how to export an EPUB from InDesign. So what comes next? This workshop will be a deep dive into some of the more complex issues in reflowable and fixed-layout EPUB – a full set of 2017 best practices for creating accessible EPUBs with rich navigation and a next-level reading experience.

Partly in InDesign and partly in the code, this will be a hands-on look at next-level EPUBs including topics like semantic markup, accessibility, images, CSS, media queries, navigation, and troubleshooting.

Come prepared to get your hands dirty in messy code – and to figure out how to tame it!

  • EPUB3: where are we now? Is there any reason to export as EPUB2?
  • What is semantic markup? Tips for exporting the best HTML from ID, and improving it post-export
  • Scripts, code editors and other tools
  • Building one file to rule them all
  • Tools for troubleshooting
  • Future-proofing markup into your development process


Build a Mobile App Without Breaking the Bank

Build a Mobile App Without Breaking the Bank

Friday, 9:00 am – 12:00 pm

Creating mobile apps with InDesign content can be expensive, often requiring a subscription to a service such as DPS/AEM, Twixl, or Aquafadas. In this session you will learn how to build a complete “content-first” mobile app for less than $200, using InDesign to create the app content, screens, and interaction. This workflow would work well for a project such as a travel guide, a “how-to” app, or an interactive annual report. You will learn how to:

  • Identify if your project is a good fit for this type of workflow
  • Use Adobe XD to quickly prototype and test your app ideas
  • Set up InDesign files for mobile content creation
  • Add interactivity to InDesign files
  • Create HTML output from InDesign using scripts or In5
  • Use Adobe PhoneGap Build (included with Creative Cloud) to build apps for iOS and Android that include your InDesign-built HTML content
  • Enroll as an Apple and Android developer and submit your app to App Stores


The Future of Publishing: Seeing with a 2020 Lens

The Future of Publishing: Seeing with a 2020 Lens

Thursday, 4:45 pm – 5:30 pm

We’re seven years into the second major publishing revolution, but what has changed? And what is about to change? Get a glimpse into the future from our expert panelists, and learn how to manage your documents and workflow to best prepare for 2018… 2019… and 2020!



Publishing to Amazon Kindle in 2017

Publishing to Amazon Kindle in 2017

Thursday, 3:30 pm – 4:30 pm

The Amazon Kindle is not just a device, it’s a platform for distributing books, magazines, apps, and digital documents of all sorts. And if you’re not publishing for Kindle, you’re missing out on a huge opportunity to get your documents into people’s hands. Learn the “how-to” essentials from a master of Kindle production!