Exporting Layouts to HTML5 Apps and Publications

Thursday, 3:30 pm – 4:30 pm

What do web pages, EPUBs, digital magazines, and web applications have in common? Yep, you guessed it: HTML5.

Wouldn’t it be great to export your InDesign files directly to HTML5? Well, you can. There are quite a few ways to move your formatted content out of InDesign. What’s more, there are even solutions for converting animations, slideshows, media elements, and layouts from InDesign into fully interactive experiences!

Join Justin and Chris as they explore the possibilities of creating, enhancing, animating HTML with InDesign.

And once we have our HTML, we’ll discuss delivery options, including delivering your content as a Web App. Which means no app stores!

In this session you’ll learn:

• Why HTML?
• How animations work in HTML
• InDesign tools for interactivity (animations, slideshows, interactivity)
• Export options
• When to use PDF
• Using online services for document delivery
• Plug-ins for advanced HTML exporting (in5)
• The difference between (native) Apps and Web Apps
• Converting HTML into native apps (PhoneGap, Baker Framework, LiquidState, etc.)

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Create Amazing Experiences in iBooks Author

Thursday, 2:15 pm – 3:00 pm

If you haven’t considered adding iBooks Author to your digital publication workflow, give it a look in this session! Apple’s iBooks Author provides a ready-made, template-driven digital publishing solution, in a fun, easy-going way. We’ll look at what it has to offer, how it integrates with your existing workflow, and where it still falls short. This rapid-fire session will show you how an iBooks Author project can be an easy-to-use, interactive content tool to have in your digital publishing toolbox.

• Why templates and widgets are cool
• Where iBooks Author fits into your workflow
• Using third-party add-ons
• Integrate interactive files from Keynote, Sketch-Up, and others

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Designer/Developer Collaboration for Digital Publishing

Thursday, 1:00 pm – 2:00 pm

When your design is done and ready for development, do you hold your breath and hope it resembles what you intended?  Have you heard the sentence, “Yeah, it’s not exactly what you gave me, but it works”?  

You can breathe a bit easier if you collaborate with your developer. You both bring skills to the table, right? Then why not join forces! Setting expectations of how your layout will behave in this multi-device digital world, and knowing where to compromise, can save time and anxiety. And who knows, there may even be an elegant solution trick up your developer’s sleeve.

We’ll take you through the process of delivering a design with assets and instructions for your developer. Then we’ll reveal what a developer needs to do to make it all happen. We’ll show, with a little collaboration, how you can both be happy. Win, win! 

• How design is translated to HTML and CSS
• Designer and Developer compromises
• Workflow & production strategies
• Getting ‘usable’ HTML from InDesign
• Generating CSS from Photoshop
• Exporting web assets from Photoshop and Illustrator
• Animation and interactive possibilities
• Free sample files!

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Life with Print + Digital

Thursday, 1:00 pm – 2:00 pm

Reaching your audience can be accomplished through any number of devices and a dizzying array of communication channels. Join Daniel as he demonstrates new tactics being used to successfully manage today’s print and digital communication mix. You’ll learn how the two modes can complement and extend the other, how smartphones and tablets impact publishing and readership; where QR codes and Augmented Reality can enhance and extend the print experience, and where print beats other media channels hands down.

• Research results that you can use to support your communications plan
• When print is the clear choice
• How to marry print and interactive
• Using print to complement online activities

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